Why Choose A Galaxy Camera Over Any Other?

Earlier today at IFA 2012, Samsung theoretically unveiled what will be their first point and shoot form factor camera performing Android 4.1. The product is named the Samsung Galaxy Camera, and so works Android 4.1 atop an Exynos 4412 SoC functioning at 1.4 GHz

This turns up soon after Nikon’s public story of a stage and even shoot of their own personal titled the Coolpix S800c which we have been still looking to obtain more details about. Both video cameras are bodily quite same, and may include a 16 MP CMOS sensor that is certainly 1/2.3″ format.

Two years ago I had been advised from a quantity of unique smartphone vendors plus old school digicam SoC marketers to anticipate an increase of small point plus shoot form factor video cameras functioning Android. I’ve been anxiously waiting for that point ever since, and therefore almost gave up expect right up until this latest unexpectedly timed double announcement by Nikon and even Samsung. All the other major competitor in this area is needless to say the Nokia PureView 808 which doesn’t operate Android although furthermore is really a point and shoot in the design aspect of a touch screen phone.

Inside, the Galaxy Camera tends to be much the same to the Samsung Galaxy S 3, for example the same pair of local wifi connection choices (dual band WiFi with 40 MHz channels, BT 4.0, GNSS), plus mobile phone connection that could possibly involve LTE. Samsung ambiguously points out “4G” on the spec page, making me believe that this might be a further CMC221 based solution for instance the Galaxy S 3 for Korea with LTE.

Coming from an visual standpoint the Samsung seems to have a bit of an edge at F/2.8 when at its widest, compared to F/3.2 with Nikon. Regardless, I’d count on the Nikon to have an edge on the Galaxy Camera purely mainly because there may well be more die area on that SoC (which often we’re attempting to achieve further information on) specific to ISP than you are on the Galaxy Camera which merely designed by Samsung and features an Exynos 4412 inside. Oddly enough, the PureView 808 nevertheless consists of a bigger CMOS than either point and shoot, although it after all carries a permanent focal length and absolutely no optical zoom.

Point and shoot cameras operating Android appear to be the next logical evolution for camera manufacturers. As an aside it truly is remarkable how the point and shoot organization is moving progressively towards mobile phone, and the smartphone side is moving significantly in direction of point plus shoot level efficiency. There may be a all new saying that the best digital camera is the one you could have with you continuously, and then both sides are contending over who can manage that slot.

Why Choose A Galaxy Camera Over Any Other?

Are Apple And Google Taking Over Blackberry Hold On The Market?

RIM’s Blackberry has long since been an established player in the enterprise market, in fact, has without doubt been the stronghold of the corporate world for many years. Favored as the smartphone of choice for professionals, it has had little real competition and has built its company upon this loyalty. However, nothing stands still, especially in the world of technology. Let’s look at whether two strong players in the smartphone market are making any inroads and posing any notable competition for Blackberry. Are Apple and Google genuine threats to Blackberry’s stronghold on the enterprise market?

Blackberry, famed for its robust security and data management features and dominating the enterprise sector at all levels from small business to large corporations, including the Government and Public sectors, until quite recently. Then just a few short years ago, enter a number of alternative mobile platforms like Apple’s iOS and Google’s Android and suddenly the picture looks very different and the grip is loosened significantly.

Companies want to move with the times and it seems that for some, Blackberry has failed to keep up. Also, cost has been a big issue; as has consumer/worker preference, with some businesses migrating their whole workforce to the more popular iPhones and Androids that their staff prefer for personal use and wish to be able to use at work, too. For some businesses, allowing employees to use their own smartphones for work has substantially cut operating costs too and as we know, Google is leading the way in the smartphone arena currently and with much cheaper alternatives.

The latest OS offering from Android has received some criticism, described as “not as refined as it needs to be for the enterprise market”. Android is apps-centric where Blackberry is business-centric. Judging by current sales, Blackberry is not under any major threat currently from either Android or iPhone. But this is such a fluid market that is can only be a matter of time before both make real inroads into the enterprise market.

Personally, I think that Blackberry has corporate loyalty and will have for the foreseeable future. Corporates still demand powerful enterprise tools which RIM provides and does well and this area may be one where Apple and Google will still struggle, at least in the short term. The battle is interesting theatre for anyone in the smartphone market. It is important for those in mobile marketing to watch carefully how Apple and Google play this one out, as mobile marketers need to know what their target audience is buying and why.

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